Trade show giveaways: what to order and how many

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You have a stand in six weeks, a tight budget and nobody on the team who wants to spend three days managing a promotional-goods supplier. The aim is simple: leave the show with contacts, and leave behind something visitors keep instead of dropping it in the bin by the exit. Here is how to go about it in practice.

One strong visual, across two or three items

The classic mistake is to order five different items "to give people a choice". On a stand, the opposite works: one recognisable visual, on two or three products, and your stand reads at a glance from ten metres away.

With us, you upload your photo or artwork to the online studio, position it on screen, add text if you like, and order. Nothing is held in stock: everything is printed to order. So you are never forced to take 200 pieces to get a sensible price.

If you have no usable artwork, you can also describe it in a sentence and have it drawn: creating with AI places the result directly on the product, with three free attempts and no account needed.

What to order for a stand, item by item

  • The t-shirt for the team — $29.00, Gildan Heavy Cotton, unisex from S to 2XL. Three people in identical t-shirts, and visitors know immediately who to talk to. It is the first thing to buy. See the t-shirt.
  • The tote bag as the giveaway — $38.00, cotton, long handles, 38 × 42 cm. The visitor fills it with the other exhibitors' brochures, and your logo walks the halls all day. It is the most cost-effective giveaway for visibility.
  • Postcards to leave on the table — $25.00 for a set of 10, A6, 300 g card. Harder to throw away than a flyer: a thick card gets kept, pinned up, taken home.
  • The mug for the meetings that matter — $25.00, 325 ml ceramic, dishwasher safe. Save it for the handful of serious leads, not for mass handouts.
  • The sweatshirt if the show is in winter — $54.00, Gildan Heavy Blend. An exhibition hall in January is cold, and a team sweatshirt lasts the whole day.

The volume discount, and where it stops

From 10 items in the basket, the discount is 10%. From 25, it rises to 15%. It is automatic, there is no code to enter, it appears on its own in the basket. And items add up: ten different items count as ten, so six team t-shirts plus four tote bags already reach the first threshold.

Two worked examples: ten mugs cost $225.00 instead of $250.00, twenty-five t-shirts $616.25 instead of $725.00. The discount applies to mugs, t-shirts, sweatshirts, hoodies, tote bags, postcards, both calendars, caps, bucket hats, phone cases, water bottles, Christmas baubles and candles, as well as the dog t-shirts and sweatshirts. The wooden frames and the canvas are excluded and do not count towards the threshold either, so do not build your order around them if you are aiming for the discount. The details are on the page for personalised items in quantity.

The artwork: what looks good on an object

A clean vector logo always works. A photo is more delicate. Two rules cover 90% of cases:

  • Start from the original file, never a screenshot or an image pulled from your website: aim for at least 1500 pixels on the shorter side for a t-shirt or a tote bag, more for a large format.
  • Simplify. A visual that has to be read from three metres away cannot carry fine text or small detail. One central element, one word, and that is it.

If you are unsure about the definition of your file, our page on photo resolution for printing gives the thresholds by format.

When to order to stay relaxed

We quote 5 to 10 working days in the UK, Europe and the US, up to 15 elsewhere, production and delivery included. So count on a week or two, and add a margin: for a trade show, order three weeks ahead. That leaves you time to receive the pieces, check the result, and reorder a few if the team grows.

The price shown is the item price, with shipping added at checkout (free from €50). Everything is printed to order in Europe, at the partner site closest to the delivery address, and shipping is added at checkout across the UK, the EU, Switzerland, the US and Canada (free from €50, £45, CHF 50, $60 or CA$80 respectively). Useful if your show is in Amsterdam, Berlin or Chicago: have the parcel delivered straight to the venue.

Two things to know before confirming

Sizes first: the garments are unisex from S to 2XL. Ask the team by message before ordering, and go a size up when in doubt — a slightly loose t-shirt gets worn, a tight one stays in the wardrobe. The size guide gives the measurements.

Then, these are personalised products: they are exempt from the standard right of withdrawal. Any printing, manufacturing or transport defect, on the other hand, is replaced or refunded. That is another reason to order three weeks ahead rather than three days: you keep the time to have a problem fixed.

No account is needed to order, and your artwork does not leave your browser until payment.

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